INTRODUCTION
The Forbes.com’s number 1 Business Book of 2016 was, KEEP IT SIMPLE: Unclutter Your Mind to Uncomplicate Your Life written by Joe Calloway. The book challenges us to resist the temptation to overcomplicate things and to boil things down to the essence of what matters most. It confronts our natural almost unnoticed tendency to drift towards complexity or away from the purpose for which we exist. It takes some continued resolve to keep it simple and focused.
Calloway’s advice is to boil things down to three simple rules, like the large national trucking company that reduced things to three simple rules:
- Pick it up when you said you would.